# identity.md

## Organization Overview
- **Company Name:** Heymarket
- **Mission:** To empower marketing, sales, and customer success teams with an intuitive business texting platform for personalized messages, customer engagement, and streamlined communication, ultimately building trust and growing revenue.
- **Company Structure and Legal Entity:** Details forthcoming.
- **Founded Date and Location:** Founded by the team behind the online project management application Manymoon, with $11 million in funding reached in 2022. Specific date and location details forthcoming.
- **Size and Scale:** Experiencing consistent team growth, having doubled each year, and secured $11 million in funding by 2022. Serves thousands of businesses, securely sending over 100 million texts.

## Leadership & Team
- **Key Leadership Profiles and Roles:**
    - Hailey Colwell, Senior Content Marketing Manager. [https://www.heymarket.com/author/hailey-colwell/](https://www.heymarket.com/author/hailey-colwell/)
    - Additional leadership profiles forthcoming.
- **Team Structure and Departments:** The team has consistently doubled each year. Details on specific departmental structure forthcoming. (See also: [https://heymarket.com/about](https://heymarket.com/about))
- **Company Culture and Values:** Focused on intuitive, secure, and robust solutions that foster fast, personal, and friendly conversations to build trust and drive customer engagement. Values efficiency, personalization, and strong customer relationships.

## Operations & Structure
- **Business Model and Operational Approach:** Provides an omnichannel business SMS platform as a service, enabling teams to manage customer and internal communications at scale through personalized text messaging, intelligent automation, and robust reporting.
- **Location(s) and Geographic Presence:** Primarily serves the US market. Specific office locations forthcoming.
- **Key Partnerships and Affiliations:** Integrates seamlessly with leading enterprise tools including Salesforce, HubSpot, Slack, Microsoft Teams, and Shopify, enhancing operational efficiency and customer engagement.